New technologies offer the opportunity to develop world class player protections across our industry.
Wes Himes
Senior Advisor, Standards and Innovation, Betting and Gaming Council

SAFER GAMBLING – PLAYER PROTECTION

Protecting and empowering customers is at the heart of everything we do.

Problem gambling may be low at around 0.7 per cent and, according to the Department for Culture, Media and Sport, there is no evidence that it has increased in the last 20 years, but one problem gambler is one too many.

We are committed to providing a fair and enjoyable experience for all, but we know that one size doesn’t fit all. We use evidence-led approaches and innovate with new technology to offer a comprehensive raft of protections.

SUCCESS IN PREVENTING UNDER-AGE BETTING

Betting shops have scored a major success in preventing under-18s from betting.

Figures released by independent analysts Serve Legal showed a huge rise in the number of bookies preventing young people from entering their shops.

Over the past 10 years, the proportion of betting shops passing spot checks on under-age players has increased from 67 per cent to 91 per cent.

Writing for the BGC website, Serve Legal’s Jenni Garratt said: “From being one of the worst offenders, betting shops now top the class, with the highest pass rates of any age-restricted product retailers – a higher pass rate than pubs, supermarkets, convenience stores and petrol stations.”

“The reason for this success is straightforward. By constantly testing, and then re-testing those who fail, it means staff in betting shops are always focused on this vital part of their work and are stopping under-18s from gambling before they have even crossed the threshold.”

SEE OUR OUR COMMITMENTS IN ACTION

SAFER GAMBLING COMMITMENTS

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